Why Do I Need a Business Email?

Business email is a must-have for businesses for a number of reasons. Not only does it give you a way to separate your business email from your personal email, but it also looks more professional, is more memorable, offers more control and enhances your security.

Here’s why every business should use a professional email address:

  1. Establishes credibility: When you send an email to potential customers from a professional email address, it has multiple benefits.

  2. Brand consistency: Imagine sharing a business website address with a potential customer and then sending a proposal or product details from a personal email account. This confuses the prospect and a confused prospect is less likely to buy. When you send an email from your business email account, it improves brand consistency and hence chances of conversion.

  3. More memorable: Unlike a personal email, a business email is directly associated with your business and website, making it easier to remember or recall.

  4. Increases control: With business email, you can set up an admin and manage all email accounts. For example, you can set up new staff accounts, as well as remove old accounts and set up email forwarding.

  5. Enhanced security:The best business email service providers offer enhanced security features to help you further safeguard your accounts. Using business email is advisable to not only enhance security for external communications but internal as well.

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